BEEF TV IS COMING BACK!

Don’t miss a beat – catch all of the action from Beef 2027 live and free, only on Beef TV.

LIGHTS, CAMERA, ACTION

Hosted by well-known journalist Andrea Crothers and Australian agricultural show identity Lyndsey Douglas, Beef TV is an insightful, educational and exciting eight-hour program airing from May 6th to 10th, 2024 from the LAWD International Business Lounge.

Tune in to our seven-channel program where you’ll find a dedicated media channel bursting with industry insights, insider knowledge from Beef2024 partners and stakeholders, market trends straight from Trade Commissioners worldwide, heartwarming success stories, breaking Beef2024 news updates, and of course, plenty of moments to share a laugh or two.

But that’s not all! Experience the excitement of the Nutrien Ag Solutions Stud Cattle Championship like never before, with six channels dedicated to capturing every moment of the championship, thanks to our livestream partner, Stocklive.

BEEF TV 2024:
A GAME-CHANGER FOR BEEF AUSTRALIA

The first-ever Beef TV at Beef2024 was a great success, redefining live coverage for one of Australia’s premier events. With an unprecedented 40 hours of rolling live broadcast, Beef TV captured the true essence of Beef, featuring over 285 guest appearances, high-profile interviews, and in-depth coverage of key competitions.

From the opening moment, Beef TV shattered expectations, reaching nearly 44,000 viewers on Monday morning alone, over half of them tuning in from overseas. By the week’s end, the broadcast had amassed an incredible 79,000 total viewers, with international audiences watching from the Philippines, Indonesia, Venezuela, and the USA.

The coverage wasn’t just watched – it made headlines. Beef TV was featured on major media outlets including ABC Insiders, Channel 10’s Cheap Seats, and National Nine News. Meanwhile, Beef Australia’s social platforms exploded, with nearly 300 videos posted throughout the week and 1.5+ million people reached.

The Beef TV crew can’t wait to see you in 2027.